Saul Bass

Saul Bass Anatomy of a Murder design

Saul Bass’ design for Anatomy of a murder

An overview of the various designs Bass created for the film: posters, inserts, stationery and ads

Dick Bruna O.S.S. 117 book covers

Iconic covers designed for a series of detective novels

When Bass worked for film studios he offered them a package: main and credit titles, a symbol or trademark, a screen trailer, posters (half sheets, one sheet, three sheet, six sheet, twenty-four sheet), an insert, lobby cards, a window card, trade ads and […]

Saul Bass: The Man with the Golden Arm

Posters, lobby cards, album covers and the title sequence.

It amazes me how few movies have an identity. While millions of dollars are spent on the marketing campaign of Hollywood movies, their logos or wordmarks are usually much cheaper: $35 (the price of the Trajan ‘movie font.’ on Logos […]

1980s horror movie poster logos and typography.

Lettering and typography from the pre-Trajan era

Today, April 25, marks the 15th anniversary of the death of Saul Bass (1920-1996) one of the best, beloved and prolific designers of all time. We’re all familiar with (a fraction of) Bass’ work: the title sequences, movie posters and logos. But that’s just the tip of […]

Saul Bass’ Vertigo movie poster design

An overview of the various designs Bass created for the film: posters, inserts, window cards, lobby cards and ads

“If I do my job well, the identity program will also clean up the image of the company, position it as being contemporary and keep it from ever looking dated”. — Saul Bass
Bass certainly did his job well, he created some of the most recognizable and iconic […]

Saul Bass logo design: then and now

The average lifespan of a Saul Bass logo is 34 years.

When Saul Bass worked for Hollywood studios he created a complete and consistent identity for films (main and credit titles, a symbol or trademark, trailers, posters, ads, album cover). Director Otto Preminger persuaded studios to use Bass’ work, which […]

Saul Bass’ movie posters: then and now

What's left of Saul Bass’ movie posters on today's DVD packaging design